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Business Details
33 Years
experience
Your Trusted Property Management Partner in Palm Beach County
Founded in 1993 by Lawrence D. Ullrich and Steven V. Terrinoni, Rent Florida Realty has established itself as a premier residential property management company serving Palm Beach County. Our mission to become the leading provider of property management services drives our commitment to quality, innovation, and client satisfaction. With over two decades of experience, we specialize in managing single-family homes, villas, townhouses, condos, and multi-family dwellings, offering customized programs tailored to each owner's investment needs. Our team of dedicated professionals, including experienced property managers, leasing consultants, and maintenance technicians, ensures properties are preserved and enhanced while maintaining tenant satisfaction. As members of the National Association of Residential Property Managers and Florida Association of Residential Property Managers, we adhere to the highest standards of performance and education.

We strictly comply with all federal, state, and fair housing laws, ensuring ethical and legal operations. Our proven resident screening and retention programs help owners maximize cash flow and minimize vacancies. With offices in West Palm Beach, we serve communities including Boca Raton, Delray Beach, Wellington, and Jupiter. Our personalized approach, combined with industry expertise, has earned us long-term relationships with property owners across the region. We continuously research new methods to improve property value and operational efficiency, maintaining our position as a trusted partner in residential property management.
Services
Residential Property Management Tenant Placement Services Maintenance Coordination Owner Portal Access Compliance Management Lease Renewal Programs Property Valuation Services Financial Reporting Eviction Assistance Market Analysis
Details
  • Year established: 1993
Highlights and features
  • We offer 20+ years of local property management expertise
  • Our dedicated maintenance team ensures rapid response times
  • Customized management programs for single-family homes and multi-family properties
  • Proven resident screening and retention strategies reduce vacancies
  • Full compliance with federal and state housing regulations
Associations and certifications
  • National Association of Residential Property Managers
  • Florida Association of Residential Property Managers
What people say
Outstanding job Exceptional expertise Amazing service Quick response Profitable year
Services
Residential Property Management
We provide comprehensive management for residential properties including single-family homes, condos, and multi-family units. Our services cover maintenance coordination, tenant relations, and financial reporting. With 20+ years of experience, we implement customized programs to maximize property value and owner returns while maintaining compliance with housing regulations.
Tenant Placement Services
Our proven resident screening process identifies qualified tenants through background checks and credit evaluations. We handle property marketing, showings, and lease negotiations to minimize vacancies. This service helps owners maintain consistent cash flow while ensuring responsible tenancy in Palm Beach County's competitive rental market.
Maintenance Coordination
We offer rapid response maintenance solutions for property upkeep and emergency repairs. Our dedicated team ensures timely service delivery while maintaining cost efficiency. This service preserves property condition and tenant satisfaction through preventative maintenance programs and 24/7 emergency support availability.
Owner Portal Access
Our digital platform provides owners with real-time access to property statements, maintenance requests, and financial reports. This service enhances transparency and communication through secure document sharing and account management tools available 24/7 from any device.
Compliance Management
We ensure full adherence to federal, state, and local housing regulations including fair housing laws. Our compliance programs cover lease documentation updates, safety inspections, and legal requirement tracking. This service protects owners from potential legal issues while maintaining ethical property management practices.
People
Lawrence D. Ullrich
Co-Founder
Co-founder with 20+ years of property management experience. Specializes in market analysis and investment strategy. Committed to maintaining high standards in residential property management across Palm Beach County.
Steven V. Terrinoni
Co-Founder
Co-founder focused on client relations and operational efficiency. Develops customized management programs for property owners. Recognized for expertise in tenant retention and property value enhancement strategies.
Fina Hernandez
Property Manager
Experienced property manager handling day-to-day operations. Known for exceptional client communication and problem-solving skills. Manages maintenance coordination and tenant relations with personalized attention to detail.
Jasmine Durham
Property Manager
Dedicated property manager specializing in lease compliance and financial reporting. Provides regular property updates to owners. Focuses on maintaining long-term tenant relationships and property preservation.
Loramay Demarest
Property Manager
Skilled property manager with expertise in market analysis and rental pricing strategies. Assists owners with portfolio growth and investment optimization. Maintains strong community connections across service areas.
Questions
What property types do you manage?
We manage single-family homes, villas, townhouses, condos, and multi-family properties across Palm Beach County.
Which areas do you serve?
We serve Boca Raton, Delray Beach, Wellington, West Palm Beach, Jupiter, and all major Palm Beach County communities.
How do you handle maintenance requests?
Our dedicated maintenance team provides rapid response with online request submission and priority-based service scheduling.
Can I access my account online?
Yes, our secure owner portal provides 24/7 access to financial statements, maintenance records, and property documents.
What tenant screening process do you use?
We conduct comprehensive background checks, credit evaluations, and rental history verification to ensure qualified tenants.
How long have you operated in Palm Beach County?
We've provided property management services since 1993 with deep local market expertise and established community relationships.
Videos
Reviews (5)
Robin S.
Apr 15, 2022 Report
Terminated my lease without my knowledge after 2 years, claim to have sent out a mail with my Termination letter and then I end up calling them to find out where my new contract is and conveniently get my mail box flooded with requests to view the apartment. Mind you we have paid our rent on time for 2 years and because I'm waiting on important documents from immigration at this time I had no intention of moving rent Florida Realty could care less about good tenants all they want is money its absolutely disgusting how I was treated after being a good tenant for 2 years, truly do not use these people if possible, you will be disappointed, they only take care of the landlords.

Not mention every time we called maintenance to come repair their apartment that had such old things in that they refused to take care of unless you pay them as if you aren't paying them enough for rent. Then when the washer dryer broke twice we had to take care of the bill and got told it was an amenity. Truly I rarely get as upset by things as I am right now.
Chris S.
Jun 18, 2021 Report
I had a terrible experience with this management group. I'm sure they're great unless you require assistance, If you require assistance they do not approve of, they don't inform you or give any reasoning as to why, they have NOBODY working over the weekends so good luck if you work a normal weekly schedule and try to accomplish anything outside of normal business hours, they simply disappear. No response to phone calls or emails for weeks. No wonder they're being FIRED from their accounts.
Erica Hall
Nov 25, 2020 Report
Horrible experience. This was my first apartment. The first month of me moving in I had to pay$80 dollars for a new freezer motor. They gave me a refurbished one. That broke they had to come out and fix again. Now the window unit was leaking inside the wall. Which you can tell the wall has been patched before. Another 80 dollars. There's only one washer and one dryer for 12 apartments. Which by the way the washer never works properly. When I tried to call them about not being charged for the ac. They we ride and didnt want to here it. I personally would never rent from this company again.
Amanda R.
Oct 24, 2020 Report
HORRIBLE. Do NOT rent from these people. We are renting a townhouse that listed a washer and dryer as an attribute. The washer and dryer were broken when we moved in and they refuse to uphold their end of the lease. There is no reasonable way we could have known that the washer and dryer BEFORE we moved in. We've been trying since May to get them to do something about it. Also, the roof has been leaking for the entire 5 months we've been here.

There are leaks in all 3 bedrooms, the bathroom, and the hallway. They continue to get worse with each storm we have. It doesn't make sense for Rent Florida Realty to keep ignoring our basic requests. The longer they spend getting someone to work on the roof, the worse (and more expensive) the work becomes.
Jonathan Lucas
Nov 05, 2016 Report
I have to give credit where it is due. I am not the kind of person to point out every flaw but I feel it is important to point out when a company goes above and beyond. Rent Florida Realty did more than I ever expected with my whole move in process. I have rented many homes all over palm Beach County in my 36 years and I have never been more satisfied. They are a management company so with that being said their lease is not your average, however everything was disclosed prior to my even making application online.

The property manager Laura whom I met with to put the down payment went on and made a point to reiterate to me a few things in their lease such as their maintenance deductible. I explained to her I was already aware but she still took the time to sit with me while I I went through the lease and she even took the time to go over the hoa application to be sure everything was good with it. I appreciate the fact they actually care and the effort that was put into to accommodate my requested move in day.